The world of public relations and marketing is forever changing, and our Mutant minds are constantly evolving with the industry. Keep yourself updated on the latest tools, tips and trends to inspire you and help boost your business.
Infinite snacks, sleep pods and an unrestricted flow of bottled wine on Friday afternoons do not a company culture make. As nice as it is to boast to your friends about how you have unlimited leave, a never-ending supply of saccharine treats, and virtually no dress code (rather, one that is ... Read More
Nobody expects business leaders to take selfies and post Instagram Stories about their day-to-day work. But, that may be exactly what they picture (and maybe even fear) when their marketing team suggests they leverage social media as a professional communication channel. And that’s where the ... Read More
Lately, it seems we are constantly surrounded by messages of positivity, mindfulness, gratitude and good vibes. So I want you to pause, take a deep, cleansing breath and repeat a mantra that will give you clarity and focus… bah humbug! Sound familiar? Don’t get me wrong, optimism and positivity ... Read More
Every year as festive seasons approach, consumers all over the world are flooded with a frenzy of marketing campaigns by brands looking to get a slice of the multi-billion dollar holiday shopping pie. At the heart of the annual holiday marketing procession are the powerful Christmas ads. From ... Read More
Sometimes you’ve got to say ‘Phuket, let’s go to Phuket’ ;) A private villa, a schedule of exciting team challenges, and heaps of Thai food – us Mutants were whisked away to Phuket this February for our annual Mutant Offsite. Yep, we’re lucky enough that for three days every year, our entire team ... Read More
Remember that epic selfie Ellen DeGeneres took at the 2015 Academy Awards ceremony with the Samsung Galaxy Note 3? That tweet not only broke the record for retweets previously set by President Obama, but also caused Twitter’s servers to crash. At this year’s Golden Globes, Fiji Water attempted a ... Read More